On July 17, 2024, ISCI Foundation took a heartwarming step to spread joy and happiness among the children of Gwalior. Under the umbrella of our flagship initiative, the SUKOON Program (Support, Kindness, and Ongoing Outreach to the Needy), we partnered with @mcdonaldsinindia to distribute delicious French fries to 270 children from the government school at Hazira and the slums of City Center and Chetakpuri.
This initiative was a shining example of how a simple act of kindness can create a ripple of joy in the lives of children who often face significant challenges in their day-to-day lives.
The SUKOON Program: A Mission of Love and Care
The SUKOON Program stands as a beacon of hope for underserved communities, reflecting ISCI Foundation’s commitment to making the world a kinder place. The word SUKOON translates to "peace" in Hindi, embodying our mission to bring moments of tranquility, joy, and relief to those in need.
Through Support, Kindness, and Ongoing Outreach, the SUKOON Program addresses the emotional and social needs of vulnerable populations. While many initiatives focus on material needs, SUKOON is about filling hearts with hope and smiles, ensuring that no one feels forgotten or alone.
We believe that joy is a fundamental human right and that every individual—especially children—deserves to experience moments of genuine happiness. By hosting activities that foster connection, laughter, and love, SUKOON reminds us that even small gestures can lead to profound impacts.
Moments of Happiness: Sharing the Joy of Fries
On the day of the event, ISCI Foundation volunteers gathered at McDonald’s DD Mall, Gwalior, to collect hot, crispy French fries generously provided by McDonald’s India. With the treats in hand, our team set out to bring smiles to children who often don’t have access to such indulgences.
At Hazira’s Government School
The first stop was the government school at Hazira. Here, our volunteers were greeted with enthusiastic cheers as they distributed the fries to eager children. The excitement was palpable, and the joy on the children’s faces as they savored each bite was a heartwarming sight.
For many, it wasn’t just about the fries—it was the thought that someone cared enough to make their day special. Teachers and staff at the school expressed their gratitude, highlighting how such small gestures leave lasting impressions on young minds.
Reaching the Slums of City Center and Chetakpuri
Next, the volunteers headed to the slums of City Center and Chetakpuri, where the need for emotional support and moments of happiness is even more pronounced. Children living in these areas face daily struggles that often rob them of their childhood joys.
As our team arrived, the children gathered with wide eyes and curious smiles. The laughter that followed as they enjoyed the crispy fries was a poignant reminder of the simplicity of childhood and the power of small acts of kindness.
The Role of Volunteers: The Heart of SUKOON
This initiative would not have been possible without the unwavering dedication of ISCI Foundation’s volunteers. Their enthusiasm, compassion, and commitment to creating a positive impact were evident throughout the day.
The volunteers didn’t just distribute food—they connected with the children, shared laughter, and created memories that both groups will cherish forever. These moments of interaction reminded everyone involved of the importance of human connection and the joy of giving back.
A Meaningful Partnership: McDonald’s India and ISCI Foundation
This heartwarming initiative was brought to life through the generous support of McDonald’s India, whose commitment to corporate social responsibility aligns beautifully with the SUKOON Program’s mission. By providing delicious treats for the children, McDonald’s helped us create a moment of happiness that many of these kids will remember for a long time.
Why Partnerships Matter
Collaboration between nonprofits like ISCI Foundation and socially conscious businesses like McDonald’s India is a powerful force for good. These partnerships enable us to expand our reach and create more meaningful experiences for those in need.
We are immensely grateful to McDonald’s India for their support, which went beyond just providing food. Their contribution was a testament to the idea that businesses can play a pivotal role in building a compassionate and inclusive society.
The Philosophy Behind the SUKOON Program
At its core, the SUKOON Program is about more than just tangible benefits. It’s about creating an emotional connection with those we serve, reminding them that they are valued and loved.
The Power of Small Gestures
Sometimes, the smallest actions can make the biggest difference. A shared meal, a kind word, or even a smile can transform someone’s day. The SUKOON Program operates on this belief, focusing on simple yet impactful gestures that bring happiness to those who need it most.
A Holistic Approach to Community Support
While many of our initiatives under SUKOON involve direct support like food distribution or healthcare camps, the underlying goal is to address emotional well-being. We aim to create an environment where people feel safe, supported, and empowered to envision a brighter future.
Looking Ahead: A Brighter Future with SUKOON
This event is just one example of the many ways ISCI Foundation, through its SUKOON Program, continues to make a positive impact in the community. Each initiative, no matter how big or small, is a step towards creating a world where kindness and compassion are the norm.
We are committed to expanding the reach of SUKOON, partnering with more organizations like McDonald’s India, and involving more volunteers and donors in our mission. Together, we can continue to create moments of joy, one smile at a time.
Join Us in Making a Difference
At ISCI Foundation, we believe that everyone has something to give, whether it’s time, resources, or simply a kind gesture. Here’s how you can contribute:
Volunteer: Join our team and be a part of life-changing initiatives.
Donate: Every contribution helps us bring more joy to those in need.
Partner: Collaborate with us to create impactful programs that make a difference.
By supporting the SUKOON Program, you’re not just giving to a cause—you’re becoming a part of a movement that values empathy, connection, and community.
A Heartfelt Thank You
We want to extend our deepest gratitude to everyone who made this event possible:
McDonald’s India for their generous support and partnership.
Our volunteers for their tireless efforts and infectious enthusiasm.
Our donors and supporters for believing in our mission.
Together, we are building a brighter, more compassionate world, one act of kindness at a time.
Written and Edited by: Kartik, Manish, and Yogesh#ISCIFoundation #SukoonProgram
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